Working Groups

The B Impact Assessment is tailored to a company's size, sector, and market. When the need arises for more nuance in assessing the impact of particular topic areas, models, or industries, B Lab convenes expert working groups to develop standards for approval by the Standards Advisory Council.

B Lab has also convened Regional Advisory Groups whose mandate is to deepen the engagement of regional experts in improving the Standards of the B Impact Assessment. Currently, B Lab has advisory groups in Latin America, East Africa, Australia and UK which provide constructive feedback and recommendations to B Lab and our Standards Advisory Council on region-specific issues.

Active and past working groups are listed below.

Educational Services Standards Working Group

The educational services standards working group developed an addendum to the BIA for educational services companies, released in 2016.

Ben Wallerstein, Whiteboard Advisors
Tim Renick, Georgia State University
Mark Grovic, New Markets Education Partners
Matt Greenfield, Rethink Education
Josh Cohen, City Light Capital
Terry Nealon, Fishtree
Vickie Schray, Bridgepoint Education
Van Davis, Blackboard Inc
John Bailey, Digital Learning Now
Terrell Halaska, HCM Strategists



Green Building Addendum Working Group

In 2008 and 2009, the Green Building Addendum Working Group developed addenda to the B Impact Assessment for Designers, Contractors, and Real Estate Developers, included in Version 2 of the B Impact Assessment onward.

Sandy Wiggins, USGBC
Ted Huang, Webcor Builders
Peter A. Levasseur, EwingCole
Jim Lutz, Liberty Property Trust
Rick Dubrow, A-1 Builders and Adaptations
Robert Diemer, AKF Engineering
Dan Garofalo, DVGBC
Norman Liedtke, Meyer Design
Muscoe Martin, M2 Architecture
Michael Pawlukiewicz, Urban Land Institute
Dan & Karen Parolek, Opticos Design
Jenn Rezelli, RE:Vision Architecture
Troy Wragg, Mantria Corporation


Multinational and Public Markets Advisory Council

An increasing number of mission-aligned, multinational and public companies (MPCs) have recently expressed interest in B Corp certification and in helping to accelerate the movement. MPCs, however, are often challenged to apply the performance standards and meet the legal requirement for certification due to their more complex operating and governance structures. To address this challenge, B Lab has created the Multinationals and Public Markets Advisory Council (MPMAC), a multi-stakeholder advisory body tasked with recommending a meaningful, manageable path to certification for MPCs. The MPMAC is composed of two working groups—one focused on mission-aligned structures for MPCs, and one focused on creating meaningful performance standards. Learn more about the MPMAC's scope and timeline.

Following the first phase of the MPM AC process, the initial recommendations of the Performance Standards Working Group are now available. A group of corporate testers and stakeholder organizations have been invited to the MPM AC for testing the recommendations, and the public is also welcome to submit feedback as well.

Mission Alignment Working Group

Aurelien Cohen, Danone
Daniela Saltzman, Generation IM
Tara Smith, Campbell's Soup
Janine Guillot, SASB
Lucy Fergusson, Linklaters
Margaret Foran, Prudential
Robert Eccles, Harvard Business School
Colin Mayer, Said Business School
Ed Liu, Morgan Stanley
Bill Clark, Drinker Biddle and Reath
Jameela Pedecini, Perella Weinberg Partners

Performance Standards Working Group

Niki King, Campbell's Soup
Francisco Piza, Bancocolombia
Jeffrey Hogue, C&A
Jessica Sobel, Hain Celestial
Kristen Sullivan, Deloitte
Laura Palmeiro, Danone
Juliana Pasqualini, Natura
Sue Almond, Grant Thornton
Terence Jeyaretnam, Ernst and Young
Sara Parrott, SunCorp
Sue Garrard, Unilever
Andrew Collins, SASB


BNP Paribas
Laureate Education


Global Reporting Initiative
Shift Project
Future Fit Business Benchmark
Trillium Asset Management
LBG Network
The B Team
Business and Human Rights Resource Center
Ellen MacArthur Foundation

Final Requirements & Process

Higher Education Standards Working Group

The higher education working group developed an addendum to the BIA to for for-profit post-secondary educational institutions, released in 2015.

Marcia Ballinger, Loraine County Community College
Deb Bushway, Capella University
John Hayek, University of Texas
Ben Miller, New America Foundation
Stephen Porter, North Carolina State University
Ralph Wolff, Formerly of Western Assoc. of Schools and Colleges
Denise Dezolt, Laureate International Universities
Terrell Halaska, HCM Strategists
David Bergeron, Center for American Progress



Health and Safety Working Group

In 2013, the health and safety working group provided a comprehensive review and revision of the B Impact Assessment to improve indicators around the health, wellness, and safety of employees and community stakeholders, for inclusion in Version 4 of the B Impact Assessment onward.

Dafna Asheh, IceStone, LLC.
Rhonda Evans, Good Guide
Paul Fronstin, Employee Benefit Research Institute
Beth Jensen, Outdoor Industry Association
Monica Knopf, Praxis Consulting Group
Chris Miller, Seventh Generation
Doug Page, The Redwoods Group
Mark Petruzzi, GreenSeal
Jennifer Schneider, Rochester Institute of Technology
Karen Tumelty, Greyston Bakery
Simon Turner, Healthy Buildings, International, Inc.
Ann Blake, Environmental & Public Health Consulting
Stephanie Nieman, B Lab
Christina Bianco, B Lab


Financial Services Working Group

In 2008 and 2009, the financial working group developed early versions of the Equity Investor, Investment Advisor, and Credit Provider addenda to the BIA, included in Version 2 of the B Impact Assessment onward.

Peter Liu, New Resource Bank
Jean Pogge, ShoreBank
Frank Baldassare, E3 Bank
Brian Trelstad, Acumen Fund
Willy Foote, Root Capital
Paul Dileo, Grassroots Capital Management
Kipp Baratoff, Equilibrium Capital
Joe Glorfield, TBL Capital
Jason Scott, EKO Asset Management
Bonny Moellenbrock, SJF Institute
Taylor Jordan, Imprint Capital Advisors
Natasha Lamb, Trillium Asset Management
Ben Bingham, Benchmark Asset Manager
Arjan Schütte, Center for Financial Services Innovation


Australasian Regional Working Group

Jamie Robertson, 361 Degrees Strategic Engagement Services
Alan Dayeh, Westpac Banking Corporation
Timothy O’Brien,
Gayle Hardie, Global Leadership Foundation

UK Regional Working Group

Clara Barby, Bridges Ventures
Benet Northcore, John Lewis
Paul Riley, Core Assets
Jeremy Nichols, SROI
Rachel Crossley, Responsible Investment consultant/GIIN Liaison
Amanda Feldman, Bridges Ventures
Jeremy Rogers, Big Society Capital


Latin America Regional Working Group

Eleni Papadopoulou, Sistema B International
Luana Messena, Via Gutenberg (Brazil)
Nicolás Dobler, Aguas Danone (Argentina)
Juliana Rodrigues, Independent Consultant (Brazil)
Paula Contim, Natura (Brazil)
Carlos Viesca, Rinters (México)
Maria Emilia Correa, Sistema B, Triciclos (Chile/Colombia)
Virginia Browne, Ministry of Industry (Chile)
Constanza Connelly, Beccar Varela (Argentina)
Amalia de la Cerda, Independent Consultant in Sustainability (Ecuador)


East Africa Regional Working Group

Anne Stewart, Jibu (Rwanda)
Sam Imende, Java House Group (Kenya)
Neha Kumar, (Tanzania)
Khasandi, Khatuchi, ANDE (Kenya)
Anton Espira, Eco2librium (Kenya)
Gladys Kivati, Sustainable Business Consulting (Kenya)
Kagwiria Koome, Rockefeller Foundation (Kenya)