B Impact Report

Logo for New Citizenship Project

New Citizenship Project

Brand, Strategy & Innovation Consultancy
Certified Since: March, 2016
Location: London, London, United Kingdom
Sector: Service with Minor Environmental Footprint

Overall B Impact Scoreinfo_outline

87.1

The B Impact Scores are being compared against all businesses that have completed the B Impact Assessment

The New Citizenship Project is a social innovation lab, established in 2014 to help catalyse the shift to a more participatory society.

They want to reclaim the idea of the ‘Citizen’. Studies show that when people think of themselves as just consumers, they're less likely to tackle society’s biggest problems. When they think of themselves as citizens, they're more likely to participate.

The New Citizenship Project uses creative strategy and innovation processes to help organisations of all types create initiatives which involve people as citizens.

Impact Area Scoresinfo_outline

Previous Overall B Impact Score