B Impact Report

Logo for Playing For Change

Playing For Change

Music, Film, Video
Certified Since: March, 2016
Location: Santa Monica, California, United States
Sector: Service with Minor Environmental Footprint

Overall B Impact Scoreinfo_outline


The B Impact Scores are being compared against all businesses that have completed the B Impact Assessment

Playing For Change was born in 2002 as a shared vision between co-founders, Mark Johnson and Whitney Kroenke, to hit the streets of America with a mobile recording studio and cameras in search of inspiration and the heartbeat of the people. This musical journey resulted in the award-winning documentary, “A Cinematic Discovery of Street Musicians.”

In 2005,they recorded the Ben E. King classic, "Stand By Me" as a Song Around The World featuring musicians from across the globe uniting in song. This video has now received more than 80 million Youtube views and catapulted the _movement of creating a global family to spread peace through music._ Ever since then_, the Playing For Change crew has traveled the world recording and filming musicians, creating Songs Around the World, and building a global family.

Creating Songs Around the World inspired Playing For Change to unite many of the greatest musicians met throughout their journey and so the Playing For Change Band was formed . These musicians come from many different countries and cultures, but through music they speak the same language. The PFC Band is now touring the world and spreading the message of love and hope to audiences everywhere.

Impact Area Scoresinfo_outline

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