Blurred

Certified B Corporation
Headquarters

London Borough of Islington, United Kingdom

Certified Since

September 2021

Industry

Other personal services

Sector

Service with Minor Environmental Footprint

Operates In

United Kingdom

Blurred is a strategic and creative advisory firm, built for a world where the lines between disciplines, audiences and industries are more blurred than ever before. Our work is built on the principles of ESGP, because we believe no organisation can have a credible, effective Purpose without first understanding the impact of its business on the Environment, on Society, and in terms of Governance. And in a world where investors, customers and employees are demanding better, getting this right is everything. Our commitment to depth of thinking and expertise is reflected in what we do. From the most technical elements of ESG right through to the most creative expression of Purpose, we help businesses be better. And then make sure that everyone knows about it, from employees and customers, to policy-makers and beyond.

Overall B Impact Score

Based on the B Impact assessment, Blurred earned an overall score of 120.0. The median score for ordinary businesses who complete the assessment is currently 50.9.
120
120 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 22.8

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement5.5
Ethics & Transparency7.2
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 34.3

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security8.7
Health, Wellness, & Safety9.7
Career Development6.3
Engagement & Satisfaction8.3

Community 30.0

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion13.1
Economic Impact7.5
Civic Engagement & Giving3.8
Supply Chain Management2.2

Environment 12.2

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management4.5
Air & Climate4.4
Water0.0
Land & Life3.2

Customers 20.5

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship4.0
+ Impact Improvement16.4

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.



Previous Overall B Impact Scores

2024 Overall B Impact Score120
2021 Overall B Impact Score99.4

Additional Documentation

Blurred_Transparent Disclosure_2024


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