Cheekbone Beauty Cosmetics INC

Certified B Corporation
Headquarters

Ontario, Canada

Certified Since

March 2022

Industry

Personal care products

Sector

Wholesale/Retail

Operates In

Canada,

United States

Cheekbone Beauty is an Indigenous-owned and founded company on a mission to help every Indigenous youth see and feel this enormous value in the world while creating sustainable colour cosmetics. We intertwine our Indigenous roots with westernized science to craft the best product we can for people and planet. Innovation is a key pillar at Cheekbone Beauty. We have our very own Indigenous Innovation Lab located at our HQ in St. Catharines, ON, Canada where employ a full-time cosmetic chemist. Our chemist formulates products using local ingredients and by-product ingredients from local industries. Representation is also a key pillar at Cheekbone Beauty. We have established our own 'Cheekbone Beauty Scholarship Fund' which rewards an Indigenous post-secondary student each year. In addition to our own scholarship fund, we support many other organizations that help Indigenous youth as well as the planet.

Overall B Impact Score

Based on the B Impact assessment, Cheekbone Beauty Cosmetics INC earned an overall score of 86.6. The median score for ordinary businesses who complete the assessment is currently 50.9.
86.6
86.6 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 14.2

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement0.9
Ethics & Transparency3.3
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 19.6

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security5.1
Health, Wellness, & Safety5.7
Career Development2.4
Engagement & Satisfaction5.6

Community 41.5

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion4.6
Economic Impact5.0
Civic Engagement & Giving3.1
Supply Chain Management2.8
+ Designed to Give22.7

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Environment 10.0

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management1.2
Air & Climate2.6
Water0.4
Land & Life5.4

Customers 1.0

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship1.0


Previous Overall B Impact Scores

2024 Overall B Impact Score86.6
2022 Overall B Impact Score83.8

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