Cible

Certified B Corporation
Headquarters

Liège, Belgium

Certified Since

May 2024

Industry

Social networks & info sharing

Sector

Service with Minor Environmental Footprint

Operates In

Belgium,

France

Cible, c’est une agence de communication composée de vingt cerveaux créatifs en ébullition qui poursuivent un même objectif ; celui de retourner l’univers de nos clients pour transformer leur histoire en une com légendaire… et surtout utile. C’est pourquoi notre engagement ne se limite pas qu’au design de vos succès. Il est aussi sociétal et environnemental pour délivrer une com responsable. Qu’il s’agisse de développer un accompagnement stratégique sur mesure, d’imaginer un rebranding digne de siéger à Times Square ou de créer du contenu digital prêt à concurrencer les dernières trends, nous sommes l’agence de communication, l’agence événementielle, l’agence de production vidéo dont vous avez besoin pour faire rayonner votre projet comme jamais auparavant. Bref, nous faisons bien plus que de la com. Nous l’envisageons sous toutes ses formes de manière durable pour qu’elle corresponde à qui vous êtes, dans les moindres détails. Nous ne prétendons pas changer le monde. Par contre, on va sûrement bouleverser le vôtre et celui autour de vous.

Overall B Impact Score

Based on the B Impact assessment, Cible earned an overall score of 84.3. The median score for ordinary businesses who complete the assessment is currently 50.9.
84.3
84.3 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 19.2

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement3.2
Ethics & Transparency5.9
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 32.7

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security11.1
Health, Wellness, & Safety9.1
Career Development4.7
Engagement & Satisfaction6.7

Community 19.2

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion5.2
Economic Impact6.3
Civic Engagement & Giving3.5
Supply Chain Management1.8

Environment 10.1

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management4.1
Air & Climate2.6
Water0.2
Land & Life2.5

Customers 2.9

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship2.9


Previous Overall B Impact Scores

2024 Overall B Impact Score84.3

Additional Documentation

Disclosure Document


B Labs Logo - Home Link

Sign up to our Insights newsletter, a monthly digest of the latest news on economic systems change from B Lab Global.

We take the security of your data seriously, read our privacy policy for further information. For newsletter communications relating to your local region, please visit Global Partner sites to subscribe.

Copyright © 2024 B Lab. All rights reserved.