Grooblue

Certified B Corporation
Headquarters

North Holland, Netherlands The

Certified Since

November 2024

Industry

Management consultant - for-profits

Sector

Service with Minor Environmental Footprint

Operates In

Netherlands The

Grooblue is a consultancy agency in Amsterdam, based on the philosophy of the blue economy with a focus on sustainable growth. We help organizations make future-oriented choices to keep our world livable now and in the future. With a new scaling up approach where people and the environment are key. Also called blue growth. To support organizations in achieving blue growth, we offer various programs based on 3 pillars: Purpose, People and Planet, e.g.: Purpose Booster, ESG strategy, Growth Culture Program, B Corp Certification, ESG Roadmapping and Employee engagement using the Impact Game tool (co-developed with B Lab Benelux). All our programs are designed to involve everyone in the organisation.

Overall B Impact Score

Based on the B Impact assessment, Grooblue earned an overall score of 95.1. The median score for ordinary businesses who complete the assessment is currently 50.9.
95.1
95.1 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 16.0

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement2.2
Ethics & Transparency3.7
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Community 45.0

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion15.7
Economic Impact21.0
Civic Engagement & Giving0.0
Supply Chain Management1.5

Environment 6.3

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management3.7
Air & Climate0.1
Water0.0
Land & Life2.5

Customers 27.7

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship1.6
+ Impact Improvement26

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.



Previous Overall B Impact Scores

2024 Overall B Impact Score95.1

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