Popsa

Certified B Corporation
Headquarters

City of Westminster, United Kingdom

Certified Since

January 2025

Industry

Mobile applications

Sector

Service with Minor Environmental Footprint

Operates In

Andorra,

Argentina,

Australia,

Austria,

Belgium,

Brazil,

Canada,

Colombia,

Croatia (Hrvatska),

Cyprus,

Czech Republic,

Denmark,

Estonia,

Finland,

France,

Germany,

Greece,

Guernsey and Alderney,

Hungary,

Iceland,

Ireland,

Israel,

Italy,

Jersey,

Latvia,

Lithuania,

Luxembourg,

Malta,

Mexico,

Monaco,

Netherlands The,

New Zealand,

Norway,

Poland,

Portugal,

San Marino,

Saudi Arabia,

Slovakia,

Slovenia,

Spain,

Sweden,

Switzerland,

Turkey,

United Arab Emirates,

United Kingdom,

United States,

Vatican City State (Holy See)

Website

Popsa is a space to process, through photos. The company is building generative AI technology that automates the creation personalised products – such as photo books and photo calendars – for consumers all over the world. Popsa's automation of creative tasks facilitates a healthy processing of the meaningful events in your life. Your life story is captured in your camera roll, but it's increasingly mixed up with photos of receipts, screenshots of reservations, and reminders of where you parked the car. Popsa's apps have been carefully designed to analyse photo libraries without uploading photos to the cloud. This means that Popsa can automatically organise your memories, make relevant suggestions, write compelling narratives and design stunning physical products from your photos, all whilst protecting your privacy. Popsa was 3rd in Deloitte’s list of the 50 fastest-growing companies in the UK in 2020 (just behind Revolut). In 2021, it was the only company to remain in the Top 10 for two consecutive years. In 2022, the Financial Times ranked Popsa in the Top 20 fastest-growing companies (of any kind) in the whole of Europe, a feat that was repeated in 2023. In 2025, the United States and Canada became Popsa's largest markets.

Overall B Impact Score

Based on the B Impact assessment, Popsa earned an overall score of 86.0. The median score for ordinary businesses who complete the assessment is currently 50.9.
86
86 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 19.6

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement3.3
Ethics & Transparency6.3
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 34.3

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security13.1
Health, Wellness, & Safety8.4
Career Development5.5
Engagement & Satisfaction6.1

Community 16.6

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion7.7
Economic Impact3.6
Civic Engagement & Giving0.0
Supply Chain Management5.1

Environment 12.0

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management4.7
Air & Climate3.3
Water0.3
Land & Life3.0

Customers 3.3

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship3.3


Previous Overall B Impact Scores

2025 Overall B Impact Score86

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