Tru Earth Environmental Products Inc.
British Columbia, Canada
May 2023
Cleaning products
Wholesale/Retail
Australia,
Canada,
New Zealand,
Singapore,
United Kingdom,
United States
Tru Earth, a household cleaning products organization, equally prioritizes environmentalism, capitalism and social good. Their 944% growth rate over four years affirms this strategy, and is bolstered by their expansion from Canada into the US and other regions. At its core, the #TruEarthMovement consists of 1.2 million #TruChangeMakers in 78 countries helping to combat the billions of household plastic containers and other single-use plastics dumped in landfills and oceans each year. As part of its critical cause to make true lasting change that helps save the planet, the organization educates consumers on earth-friendly swaps and donates products to families in need around the world. To date, Tru Earth has donated more than 25 million loads of laundry with a guiding ethos that many small hinges can swing open the very big door on climate change. For more information on joining the movement and our current battle to eradicate plastic, please visit https://www.tru.earth, or connect with us on Facebook: Tru Earth | Facebook Instagram: Tru Earth (@truearthmovement) Twitter: Tru Earth (@TruEarthLaundry) / Twitter YouTube Tru Earth - YouTube
Overall B Impact Score
Governance 8.3
Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.
What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.
Governance 8.3
Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.
What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.
Workers 16.2
Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.
Community 41.8
Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.
What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.
Environment 12.0
Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.
What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.
Customers 3.7
Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.