Viatu

Certified B Corporation
Headquarters

Canton of Zug, Switzerland

Certified Since

September 2023

Industry

Mobile applications

Sector

Service with Minor Environmental Footprint

Operates In

Botswana,

Namibia,

Rwanda,

South Africa,

Switzerland,

Tanzania,

Zambia

Viatu is an experiential travel company that through digitalization unlocks beautiful destinations that feel out of reach to most people. We are making sustainable travel more accessible by building a data-driven platform that empowers travellers to conveniently personalize and book an entire itinerary within minutes, in a single platform. Aiming to create a net positive impact in the destinations and communities that our travelers visit, we mindfully curate our portfolio of responsible accommodations, guide our travellers on how to act responsibly, and automatically offset their carbon footprints. We take the guesswork out of sustainable travel, empowering travellers to be an active force in a movement that enriches local economies and communities while preserving natural ecosystems and wildlife. Viatu unlocks travel experiences that are not only memorable but also meaningful.

Overall B Impact Score

Based on the B Impact assessment, Viatu earned an overall score of 85.6. The median score for ordinary businesses who complete the assessment is currently 50.9.
85.6
85.6 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 22.3

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement4.3
Ethics & Transparency7.9
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 23.6

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security2.0
Health, Wellness, & Safety3.0
Career Development7.0
Engagement & Satisfaction6.6

Community 23.7

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion9.0
Economic Impact8.0
Civic Engagement & Giving1.4
Supply Chain Management2.0

Environment 10.9

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management2.8
Air & Climate1.9
Water0.0
Land & Life1.7

Customers 5.0

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship5.0


Previous Overall B Impact Scores

2023 Overall B Impact Score85.6

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